BeUrban

At BeUrban, we experience sports with the same passion as our customers. We believe in effort, perseverance, and self-improvement, values that drive us to support every runner and athlete on their journey, from those just starting to run to those preparing for their next big challenges. We offer close and specialized advice to help you find the equipment that best suits your needs.

We are a specialized store for running, trail, athletics, and fitness, where you will find a carefully selected range of shoes, apparel, and accessories from the best brands. Additionally, we are committed to more sustainable sports, increasingly incorporating items made from recycled materials.

Welcome to BeUrban: your specialist store for running, trail, athletics, and fitness.

OUR HISTORY

In 2012, a group of runners from Elche came together to start an adventure where they could access high-quality running gear in their city. This is how Be Urban Running was born, a specialty running store that became the origin of the company and its philosophy.

Since then, the brand has grown and expanded into different cities. Currently, they have eleven specialized stores in the provinces of Alicante, Valencia, and Murcia.

Today, BeUrban continues to run towards the future, setting goals and achieving objectives. Its team is made up of people who are passionate about their work and running, and they constantly strive for improvement and evolution.

We offer nationwide shipping in Spain, shipping to cities like Madrid, Barcelona, Seville, Malaga, Zaragoza, and Bilbao. Additionally, we continue to grow internationally, as we ship to the rest of Europe, including countries such as Portugal, France, Germany, and Italy.

  • MISSION

    Offer people passionate about running, trail running, athletics and fitness the best weapons for their challenges, through the distribution of original sports products from the best brands and collaboration with sustainability.

  • VISION

    To be the national reference store specialized in running, trail, athletics and fitness, offering the most exclusive and highest quality products, and being recognized as leaders in the promotion of a healthy and sustainable lifestyle.

  • VALUES

    Passion for sport, commitment to quality and authenticity, collaboration with sustainability, excellence in customer service, professionalism and market leadership.